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Auto-Linking
TL;DR: You define keywords and Link Manager Pro automatically converts them into links throughout your content. You set priority, case sensitivity, a maximum number of replacements per page and per keyword, and choose whether to skip headings. A tiered caching system prevents performance impact.
Automatically convert keywords into links throughout your content — for both affiliate partners and individual links.
What Is Auto-Linking?
Auto-linking scans your post content for specific keywords and replaces them with links. You define the keywords once, and the plugin handles every future occurrence across your configured post types.
Both affiliates and individual links support auto-linking. Each has its own keywords, priority, and enable toggle.
How It Works
- You enable auto-linking and define keywords on an affiliate or an individual link.
- When WordPress renders a post, the plugin's
the_contentfilter (priority 99) processes the content. - The plugin builds a keyword map from all affiliates and links that have auto-linking enabled.
- Keywords are matched in the post content and replaced with the corresponding links.
Where Auto-Linking Runs
Auto-linking runs on the the_content WordPress filter. It skips these contexts:
- Admin pages
- AJAX requests
- Cron jobs
- REST API requests
It only processes the post types you configure in the autolink_post_types setting.
Settings
Go to Link Manager Pro → Settings → Auto-Linking to configure:
| Setting | Description |
|---|---|
| autolink_enabled | Master toggle — turns auto-linking on or off |
| autolink_case_sensitive | Match exact letter case only |
| autolink_exclude_headings | Skip h1–h6 heading tags during replacement |
| autolink_max_per_keyword | Maximum replacements per keyword per page |
| autolink_max_per_page | Maximum total auto-links inserted per page |
| autolink_post_types | Which post types to process (e.g., post, page) |
Setting Up Affiliate Auto-Linking
- Go to Link Manager Pro → Affiliate Partners.
- Create or edit a partner.
- Enable Auto-Link for this affiliate.
- Add Keywords (one per line or comma-separated):
WordPress hosting
recommended host
best web host- Set the Priority (lower numbers match first, default: 10).
- Click Register Partner or Update Partner.
Every occurrence of those keywords in your content becomes a link to that affiliate's masked URL.
Setting Up Link Auto-Linking
Individual links also support auto-linking, independent of affiliates:
- Go to Link Manager Pro → Pretty Links.
- Create or edit a link.
- Enable Auto-Link for this link.
- Add Keywords (one per line or comma-separated).
- Set the Priority (lower numbers match first, default: 10).
- Save the link.
This is useful for linking product names, tools, or internal resources without creating an affiliate partner.
Keyword Map Building
When the auto-link filter runs, the plugin builds a keyword map using this process:
- Collects all affiliates with auto-linking enabled and all individual links with auto-linking enabled.
- Sorts entries by: tier (affiliate vs. link) → priority (lower first) → ID → keyword length (longer first).
- Deduplicates — the first match wins when two sources define the same keyword.
- Enforces a maximum of 200 keywords total.
- Compiles a single regex alternation pattern for a one-pass replacement across the content.
Priority and Conflicts
If an affiliate and an individual link both define the keyword "Shopify," the entry with the lower priority number wins. If priorities are equal, the affiliate takes precedence (sorted by tier). If both are the same tier and priority, the lower ID wins.
Longer keywords match before shorter ones within the same priority level, which prevents partial matches from consuming a longer keyword.
Caching
The keyword map is cached in two layers:
| Layer | Storage | TTL |
|---|---|---|
| L1 | wp_cache (in-memory) | Until the request ends |
| L2 | WordPress transient (database) | 3,600 seconds (1 hour) |
The cache is automatically invalidated when you create, update, or delete any link or affiliate.
Keyword Best Practices
Good Keywords
- Specific phrases: "WordPress hosting", "email marketing software"
- Brand names: "Shopify", "ConvertKit"
- Product names: "iPhone 15", "Samsung Galaxy S24"
Bad Keywords
- Too generic: "hosting", "software", "best"
- Too short: "web", "tool", "app"
- Common words: "click", "here", "link"
Tips
- Use 2–4 word phrases for specificity.
- Enable case-sensitive matching when keywords overlap with common words.
- Set
autolink_max_per_keywordto 1–3 to avoid over-linking a single post. - Set
autolink_max_per_pageto keep total link density reasonable. - Test keywords on existing content to verify the results.
Use Cases
Affiliate Marketing
Automatically link product mentions to affiliate links:
- Keywords: "Blue Yeti microphone", "Shopify platform"
- Every matching mention becomes an affiliate link
Internal Linking
Boost SEO with automatic internal links:
- Add keywords like "pricing page" or "documentation" to individual links
- The plugin links every occurrence to the correct internal page
Brand Partnerships
Maintain consistent partner links across all content:
- Add partner brand names as keywords on their affiliate profile
- All mentions link to the correct partner URL
Resource Pages
Link to recommended tools and resources:
- Keywords: "WordPress theme", "hosting provider"
- Consistent links across all content without manual editing
Step-by-step guide: How to Manage Affiliate Links in WordPress